{"id":386,"date":"2015-04-27T21:37:49","date_gmt":"2015-04-27T21:37:49","guid":{"rendered":"http:\/\/www.customerservicemanager.com\/csm210469\/?p=386"},"modified":"2016-04-14T17:55:51","modified_gmt":"2016-04-14T17:55:51","slug":"the-truth-about-really-great-customer-service","status":"publish","type":"post","link":"https:\/\/www.customerservicemanager.com\/the-truth-about-really-great-customer-service\/","title":{"rendered":"The Truth About Really Great Customer Service"},"content":{"rendered":"<p><strong>When was the last time you had really great customer service?<\/strong><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-8094\" src=\"http:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/04\/great.jpg\" alt=\"Great customer service\" width=\"500\" height=\"334\" srcset=\"https:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/04\/great.jpg 500w, https:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/04\/great-300x200.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\n<p>Perhaps it was when you bought something in a store, checked in at a hotel or the airport or even made an enquiry over the phone.<\/p>\n<p>When I ask this question of participants on my seminars, people respond with all sorts of great customer service stories.<\/p>\n<p>They say things like &#8211; &#8220;The lady I dealt with was really warm and friendly&#8221; or &#8220;The guy in the store made me feel really important&#8221; or &#8220;They always remember my name when I go back to that shop.&#8221; What al these comments have in common is that &#8211; they&#8217;re all Human Level responses.<\/p>\n<p>We tend to base our judgement of great customer service on how we&#8217;re treated as humans. Very rarely do I hear &#8211; &#8220;The goods were delivered on time&#8221; or &#8220;They replaced my faulty items without a quibble.&#8221; We tend take these Business Level responses as a given. It&#8217;s the Human Level responses that influence us in terms of whether we&#8217;ll use the service again and\/or recommend it to others.<\/p>\n<p>When dealing with other people be they Internal or External customers, it&#8217;s important to open the conversation on a Human Level before doing the business; then say something during the interaction that is not about the business at hand. Then, when the business is complete, close the conversation on a Human Level. This is even more important when dealing with a customer who is upset.<\/p>\n<p>It&#8217;s just as important to deal with our Internal customers on a Human Level before discussing business. Start thinking about making your emails a bit more Human.<\/p>\n<p>People nowadays will tell you that there&#8217;s no time for Human Level responses and customers, both Internal and External, want you to cut straight to the business. However a short Human Level response can speed up the business and make your life so much easier.<\/p>\n<p>So there you have it; human beings have a massive need for acknowledgement. We want to know that other people care about us, that we&#8217;re important and we&#8217;re accepted. If we satisfy that need in others by communicating on a Human Level as well as a Business Level, then all our interactions will be much more productive.<\/p>\n<p><strong>About the Author<\/strong><\/p>\n<p><a href=\"http:\/\/www.themotivationdoctor.com\" target=\"_blank\">Alan Fairweather<\/a> &#8211; The Motivation Doctor &#8211; is a professional speaker, author and business development expert.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> If we satisfy that need in others by communicating on a human level as well as a business level, then all our interactions will be much more productive.<\/p>\n","protected":false},"author":114,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts\/386"}],"collection":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/comments?post=386"}],"version-history":[{"count":6,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts\/386\/revisions"}],"predecessor-version":[{"id":8095,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts\/386\/revisions\/8095"}],"wp:attachment":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/media?parent=386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/categories?post=386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/tags?post=386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}