{"id":5958,"date":"2015-11-11T13:30:41","date_gmt":"2015-11-11T13:30:41","guid":{"rendered":"http:\/\/www.customerservicemanager.com\/?p=5958"},"modified":"2015-11-11T13:52:34","modified_gmt":"2015-11-11T13:52:34","slug":"customer-service-focus-fuels-unprecedented-growth-for-synergy-automotive","status":"publish","type":"post","link":"https:\/\/www.customerservicemanager.com\/customer-service-focus-fuels-unprecedented-growth-for-synergy-automotive\/","title":{"rendered":"Customer Service Focus Fuels Unprecedented Growth for Synergy Automotive"},"content":{"rendered":"<p>A 66 per cent increase in sales since 2012 has turbocharged success for vehicle leasing and contract hire broker Synergy Automotive.<\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"size-large wp-image-5961 aligncenter\" src=\"http:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/11\/Unprecedented-growth-for-Synergy-Automotive-600x318.jpg\" alt=\"Unprecedented growth for Synergy Automotive\" width=\"600\" height=\"318\" srcset=\"https:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/11\/Unprecedented-growth-for-Synergy-Automotive-600x318.jpg 600w, https:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/11\/Unprecedented-growth-for-Synergy-Automotive-300x159.jpg 300w, https:\/\/www.customerservicemanager.com\/wp-content\/uploads\/2015\/11\/Unprecedented-growth-for-Synergy-Automotive.jpg 1024w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\n<p style=\"text-align: center;\"><em>In the driving seat: Paul and Martina Parkinson with members of the Synergy Automotive team.<\/em><\/p>\n<p>Attributing this to striving for excellence in customer experience, the business has been awarded Gold Trusted Merchant status from the global feedback engine Feefo for achieving a 100 per cent customer service rating provided by over 500 customers in the last year Posting a \u00a31.3 million turnover in 2015, an increase of almost 100 per cent from the previous year &#8211; and supplying over \u00a323 million in vehicles at retail sales value &#8211; the company has expanded its payroll by a third this year, to 22, to manage growth.<\/p>\n<p>Founded in 2006 by Paul Parkinson, who has amassed over three decades of industry expertise, Synergy Automotive provides B2B and B2C car leasing, contract hire and finance services.<\/p>\n<p>Committed to boosting standards, Synergy Automotive is a member of various associations including the British Vehicle Rental &amp; Leasing Association (BVRLA).<\/p>\n<p>Earlier this year Paul Parkinson was invited onto the BVRLA National Leasing Broker Committee, which seeks to implement industry best practice and raise standards.<\/p>\n<p>The company&#8217;s success comes at a period of enormous change for the automotive industry with the new car market shifting from retail sales to a &#8220;pay-as-you-drive&#8221; leasing model, in a sector experiencing a sharp increase in customer service expectations.<\/p>\n<p>Said Paul: &#8220;Our business is built with our customers at the heart of the process. Communication, quality and delivery drive everything we do.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A 66 per cent increase in sales since 2012 has turbocharged success for vehicle leasing and contract hire broker Synergy Automotive..<\/p>\n","protected":false},"author":108,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[],"_links":{"self":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts\/5958"}],"collection":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/users\/108"}],"replies":[{"embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/comments?post=5958"}],"version-history":[{"count":7,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts\/5958\/revisions"}],"predecessor-version":[{"id":5966,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/posts\/5958\/revisions\/5966"}],"wp:attachment":[{"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/media?parent=5958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/categories?post=5958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.customerservicemanager.com\/wp-json\/wp\/v2\/tags?post=5958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}